Following our successful collaboration on the previous annual report, I was grateful to be trusted once again by VINASEED to lead the creative direction for the 2023 edition. For this project, I developed three distinct visual concepts based on the client's brief, and the final version you see here was selected for full execution. Once the concept was approved, I was responsible for designing key chapters of the report, including chapters 0, 1, 2, 3, 6, and 7.